July 16th, 2012
01:21 PM ET

The Number: Comic-Con, a financial powerhouse?

The week when nerds rule the world is finally here. The doors at Comic-Con are open. What started as a small comic book convention in 1970 is now a monstrous four-day event that showcases the best in comics, sci-fi, film and television.

Every year 130,000 fans descend upon San Diego Convention Center, often in costume, for seminars, signings and sneak previews of upcoming films. Even some of my Bronies are there.

And, sure, a lot of people make fun of the attendees, but they don't see the cold hard truth. Comic-Con is a financial powerhouse.
Which brings us to tonight's number: 162 million.

According to the San Diego Convention and Visitor's Bureau, that is the amount of money Comic-Con generates for San Diego each year.

Filed under: The Number
soundoff (No Responses)

Post a comment


CNN welcomes a lively and courteous discussion as long as you follow the Rules of Conduct set forth in our Terms of Service. Comments are not pre-screened before they post. You agree that anything you post may be used, along with your name and profile picture, in accordance with our Privacy Policy and the license you have granted pursuant to our Terms of Service.