September 28th, 2012
08:36 PM ET

Voter Targeting: Campaigns use local issues to sway key voters

CNN's Erin Burnett discusses  a strategy used by many campaigns to target issues important to crucial voters in swings states like Florida and Virginia.

Will micro-targeting efforts be the deciding factor in the 2012 election? Or Should the campaigns focus on the bigger issues?

OutFront tonight: Ben Smith, Editor-in-Chief of BuzzFeed.com, David Frum, Fmr. Sr. Adviser to George W. Bush, and Corey Ealons, Former member of President Obama's White House communications team.


Filed under: 2012 Election • Politics
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